12-18-2003
December 18, 2003 Minutes 1 Present: Advisory Board Members Richard Trask Lottie Clinton Nancy Pritchett (County Commissioner) Don W. Fishero Bernhard
Thuersam Jerry A. Mannen, Jr., Esq. Absent: J. Scott Chase, Virginia Chiarello, M. Ann Griffith, E. Grace Mosley-Byrd, Dr. Barton G. Williams, and John O. Perritt, III Also Present:
Pat Melvin, Assistant County Manager Ruth Haas, Museum Director Denise Malloy-Hubbard, Development Coordinator Barbara Rowe, CFM Curator Harriet A. Dresing, Administrative Support Specialist,
CFM The Cape Fear Museum Advisory Board held its regular monthly meeting on Thursday, December 18, at 12:25PM in the Williston Auditorium, with Mr. Richard Trask, Chairman, presiding.
I. Consideration of Absences: J. Scott Chase, Virginia Chiarello, M. Ann Griffith, E. Grace Mosley-Byrd, and Dr. Barton G. Williams, all excused. II. Corrections/Additions to October
Minutes: Mr. Bernhard Thuersam was incorrectly reflected as absent. With this change noted, noted, motion to approve the minutes was made by Mr. Jerry Mannen, and seconded by Ms. Lottie
Clinton. III. Associates Reports: Ms. Denise Malloy-Hubbard presented in Mr. John Perritt's absence. Membership: The Cape Fear Museum, as the winter home for the First Friday Family
Jazz Concert Program (begun at Airlie Gardens last spring), had an impressive opening with 92 attendees. The second concert held December 5th was disappointing, with an attendance of
only 23. Aggressive pursuit of every single opportunity for free advertising is being made, including interviews; a call requesting 10 tickets was received. The primary purpose of this
venture is to Minutes Advisory Board Meeting December 18, 2003
December 18, 2003 Minutes 2 increase CFM membership (to which the concert admission can be applied). Membership currently is at 546, up from 498; the goal for end of the fiscal year
is 600. Resource Development /Gala: There are still 6 confirmed sponsors, with 2 pending. She requested the Board members provide her with any business associates who might be interested
in partially sponsoring a room, reminding them that the first year of an event is always difficult to sell. GE Day was held Sunday, December 7th, with 87 employees visiting the Museum.
GE served coffee, hot cider, and holiday cookies. GE recognized the CFM Education Department for the outstanding job of age-appropriate education programs designed to enhance their visit.
Sally hoped
that GE will continue as a significant supporter of the Museum. Leadership Development: Both Progress Energy and Wachovia will be approached about potential Board Members. These large
foundations support the non-profit organizations of their employees. Board members knowing someone in those corporations are asked to pass the names on to Ms. Malloy-Hubbard. Long-Range
Planning: An in-depth presentation will be given at the Joint Boards Meeting in January. Finance: Last year, the Associates were running at a $12,000 deficit; this year, there is a net
of $36,000. IV. Other Reports: Committee Appointments: Mr. Trask distributed the list of Committee Advisor Appointments, indicating that the fist name listed for each committee is the
Chair. Those appointed to Associate observe, assist, offer
advice, and keep the Advisory Board informed. Ms. Haas recommended that some joint committee meetings would be desirable. Grant Endorsements: Ms. Haas presented grant opportunities to
review before submission for oval. IMLS Museums for America grant (estimated $40,000) to fund cost of the equipment and development of an audio
tour for the Waves & Currents exhibit, and the cost for an intern who would work with the Education Department to free up staff to develop the guided tour. Money will be in the budget
to develop the new guided tour to reflect changes within the galleries, and this grant will be the match for this. Estimated $40,000 for Z. Smith Reynolds to fund development of environmental
education exhibits and programs (deadline for this application is January 31st). Due to the timeline, request for endorsement by the Board at this level was made. Possibility of obtaining
local funding for a collaborative lecture series with UNCW Marine Science Center (estimated $10,000), which would look at various environmental issues. This is a response to the success
of the Research Revolutions series done this past fall.
December 18, 2003 Minutes 3 Mr. Tanky Meier moved to approve forwarding the grant proposals to the County Commissioners; Mr. Don Fishero seconded. The motion passed unanimously. Non-Agenda
Items: Arrangements have been made for reserving the traveling exhibit Inventions At Play, which was developed by the Smithsonian, at a cost of approximately $30,000. Because the exhibit
is larger than the East Gallery, Williston Auditorium is where the exhibit needs to be installed. Therefore, January through mid-April, 2005, Williston Auditorium will not available
for meetings/events. After discussion, all concurred that this was a good plan. Strategic Planning: Ms. Haas recommended changes to the Strategic Long-Range Plan adopted by the Board
in January 2001. Last year, a decision was made to adopt a Facilities Vision in place of the Accurate History Vision. History will be incorporated into Quality Programming and Collections
Management Visions. Additions, deletions, and changes to the document components by the Board Board prior to their approval were as follows: FUNDING Timeframe changed to 2004-2006
Develop/implement/maintain a sustaining campaign to upgrade exhibits & expand the endowment Define a partnership between the Advisors & Associates regarding funding Develop/implement
a plan to increase program revenues GOVERNANCE Timeframe changed to 2004-2006 Develop a plan for increasing staff, as needs increase Provide training for staff, including computer
training & professional development FACILITIES Timeframe changed to 2004-2008 Update the Learning Center Develop a proposal that would provide above-ground storage for collections
and additional classroom space Develop a plan to manage, use, and connect property acquired for the Museum COLLECTIONS STEWARDSHIP Timeframe changed to 2004-2006 Historically
researching artifacts part of the Vision Establish/implement a policy for encouraging endowments for the collections QUALITY PROGRAMS Timeframe changed to 2004-2006 Expand educational
programs, as resources permit Utilize visitor feedback to upgrade/improve programs & exhibits MARKETING Timeframe changed to 2004-2006 Increase advertising budget to increase
awareness of the Museum in the community
December 18, 2003 Minutes 4 V. Preparation for Next Meeting:
Meeting. Mr. Richard Trask and Mr. John Perritt will make presentations for the Advisory and Associates Boards, respectively. Adjournment: Mr.
Mannen moved to adjourn the meeting, and Mr. Fishero seconded. The meeting concluded at 1:18PM.