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STAFF SUMMARY OF Z17-10
CONDITIONAL ZONING DISTRICT APPLICATION
APPLICATION SUMMARY
Case Number: Z17-10
Request:
Conditional B-2 Zoning District in order to expand an existing retail and warehousing business
and to allow for additional uses of existing buildings located on the property.
Applicant: Property Owner(s):
Cindee Wolf of Design Solutions Allen & Lynn Masterson;
Stephen & James Miller et al.
Location: Acreage:
5700 block of Caroline Beach Road 7.27 acres
PID(s): Comp Plan Place Type:
R07600-004-047-000;
R07600-004-045-001;
R07600-004-053-000;
R07600-004-075-000;
R07600-004-045-000
Urban Mixed Use
Existing Land Use: Proposed Land Use:
Retail/Warehouse/General Commercial Retail/Warehouse/Office/General
Commerical
Current Zoning: Proposed Zoning:
B-1 & R-15 (CZD) B-2
Z17-10 Staff Summary PB Page 2 of 9
SURROUNDING AREA
LAND USE ZONING
North Retail, Single-family residential (CUD) B-1, R-15
East Undeveloped R-15
South Rehabilitation Center R-15
West Undeveloped, Single-family residential R-15
ZONING HISTORY
April 7, 1971 Initially zoned R-15 (Area 4)
March 1, 1982 Approximately 4 acres of the property was rezoned to B-1 (Z-126)
July 7, 2003 Approximately 1 acre of the property was rezoned to B-1 (Z-766)
COMMUNITY SERVICES
Water/Sewer CFPUA water and sewer services are available, however the proposed
warehouse will not have restroom facilities.
Fire Protection New Hanover County Fire Services, New Hanover County Southern Fire
District, New Hanover County Myrtle Grove
Schools Bellamy Elementary, Codington Elementary, Murray Middle, and Ashley
High Schools
Recreation Myrtle Grove Athletic Complex & Arrowhead Park
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CONSERVATION, HISTORIC, & ARCHAEOLOGICAL RESOURCES
Conservation No known conservation resources
Historic No known historic resources
Archaeological No known archaeological resources
Proposed Site Plan
This application proposes to expand an existing retail/warehouse business (Discount House)
and allow for additional land uses on the property. Specifically, the Discount House will be
expanded with the addition of a 30,000 square foot warehouse building. The application
would also require all the Discount House buildings to remain as a retail/warehouse use.
The application also requests that additional land uses be allowed within two existing
buildings located in the southeastern portion of the property (5717 & 5719 Carolina Beach
Road). These additional uses are currently not permitted in the existing B-1 zoning district,
but are permitted in the B-2 district. Overall, this application would limit the allowable uses
to the following 21 uses, some of which are already permitted in the existing B-1 zoning
district:
Uses To Be Allowed at 5717 & 5719 Carolina Beach Road
Uses already permitted in
the current B-1 district (will also willbe
permitted in proposed B-2 district)
Additional uses to be permitted
in the proposed B-2 district
1. Kennels 1. General Building Contractor
2. Veterinaries 2. General Contractor
3. Automobile Service Station 3. Landscaping Contractor
4. General Merchandise 4. Special Trade Contractor
5. Handcrafting Small Articles 5. Automobile Dealers & Truck Sales
6. Hardware 6. Boat Dealers
7. Miscellaneous Retail 7. Building Materials & Garden Supplies
8. Barber/Beauty Shop 8. Automobile/Boat Repair Sales
9. Business Services 9. Automobile Rentals
10. Personal Services
11. Watch, Clock & Jewelry Repair
12. Business & Professional Offices
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TRANSPORTATION
Access is provided to the subject property by Carolina Beach Road (US 421). A driveway
permit from NCDOT is required for the proposed development.
The NC State Transportation Improvement Program includes a project (U-5790) that will
widen the adjacent portion of Carolina Beach Road and construct a flyover at the
intersection of College Road and Carolina Beach Road.
The NHC/City of Wilmington Greenway Plan recommends that a greenway be installed
along the eastern side of the adjacent portion of Carolina Beach Road.
Trip Generation
LAND USE (ITE Code) INTENSITY AM PEAK PM PEAK
Warehousing (150) 30,000 square feet 9 10
Offices (170)* 12,000 square feet 19 18
Building Material Sales (812)* 12,000 square feet 31 54
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Hardware & Paint (816)* 12,000 square feet 13 58
Apparel Store (876)* 12,000 square feet 12 46
* Demonstrates land uses that could occupy the existing buildings at 5717 & 5719 Carolina Beach
road. Trips are based off the respective land use occupying 100% of the buildings.
Traffic Impact Analysis are required to be completed for proposals that will generate more
than 100 peak hour trips in either the AM or PM peak hours.
Traffic Count – April 2017
Road Location Volume Capacity V/C LOS
Carolina Beach
Road
US 421 south of
Monkey Junction 57,345 29,300 1.96 F
ENVIRONMENTAL
The property does not contain any Special Flood Hazard Areas, wetlands, or Natural
Heritage Areas.
The subject property is within the Mott Creek (C;Sw) watershed.
Soils on the property consist mostly of Class I (suitable/slight Limitation) soils, Class III soils
(severe limitation), and Class IV soils (unsuitable), however, this project plans to install public
water and sewer service in accordance with the standards of the CFPUA.
2016 COMPREHENSIVE LAND USE PLAN
The New Hanover County Future Land Use Map provides a general representation of the vision
for New Hanover County’s future land use, as designated by place types describing the character
and function of the different types of development that make up the community. Specific goals
of the comprehensive plan are designated to be promoted in each place type, and other goals
may be relevant for particular properties.
Z17-10 Staff Summary PB Page 6 of 9
Future Land Use
Map Place Type Urban Mixed Use
Place Type
Description
Promotes development of a mix of residential, office, and retail uses at
higher densities. Types of uses encouraged include office, retail, mixed use,
small recreation, commercial, institutional, single-family, and multi-family
residential.
Consistency
Analysis
As the proposed rezoning is the expansion of an existing business and the
use of existing commercial structures, it does not increase density or include
many of the urban design components recommended for new development
and redevelopment in this place type, especially in areas in Growth Nodes.
However, the rezoning will allow for an expansion of uses in the existing
commercial structures on the southern property, potentially increasing its mix
of uses, and includes multi-modal components. The expanding variety of
uses and compact expansion of existing uses is CONSISTENT with the place
type, and elements have been incorporated into the proposal that will
increase multi-modal access, transitioning the properties closer to the
ultimate vision of the comprehensive plan.
Relevant Goals of the Comprehensive Plan
Goal I: Support business
success
Desired Outcome: A vibrant economy for New Hanover
County based on business success
Consistency Analysis: While no specific implementation strategies or guidelines outlined for
this goal are applicable to the proposed rezoning, the ability for existing businesses to expand
and for commercial properties to be efficiently used by appropriate businesses will serve to
support business success and a vibrant economy. The proposed rezoning is CONSISTENT with
this goal.
Goal III: Promote fiscally
responsible growth
Desired Outcome: Growth patterns that achieve efficient
provisions of services and equitable distribution of costs
between the public and private sectors
Consistency Analysis: The comprehensive plan recommends encouraging infill on vacant tracts,
redevelopment of single uses, and redevelopment of aging corridors as strategies to meet this
goal. The proposed rezoning will allow a larger mix of uses on the subject properties as
recommended. However, implementation guidelines that recommend greater connectivity and
increased density in Growth Nodes are not advanced by the proposal. The site plan includes no
new connections with adjacent properties, and the warehouse and stormwater facility will
increase the barrier between the commercial area and adjacent residential developments. The
proposed rezoning is PARTIALLY CONSISTENT with this goal.
Z17-10 Staff Summary PB Page 7 of 9
Goal V: Revitalize commercial
corridors and blighted areas
through infill and
redevelopment
Desired Outcome: Strong existing neighborhoods and
corridors where the highest and best uses are promoted in an
effort to increase economic revitalization
Consistency Analysis: The proposed rezoning is less a redevelopment of the existing site than
a business expansion. The proposed rezoning would allow a greater variety of commercial uses
for the subject properties, so it is PARTIALLY CONSISTENT with this goal.
Goal VIII: Integrate multi-
modal transportation into
mixed land uses that
encourage safe, walkable
communities
Desired Outcome: A community with a mixture of land uses
that allows for individuals to perform daily tasks without the
use of an automobile. A community where individuals can
safely walk, bike, and access transit.
Consistency Analysis: To meet this goal, the comprehensive plan recommends requiring
sidewalks in new development and redevelopment, bicycle and pedestrian linkages, and
concentrated densities in designated growth nodes. The proposed development is primarily a
reuse of the existing property and does not include large-scale bicycle and pedestrian
improvements or increased density. Because the proposed rezoning does include a 20-foot
pedestrian and non-vehicular access easement to allow for a future multi-use path, it is
PARTIALLY CONSISTENT with this goal.
Goal IX: Promote
environmentally responsible
growth
Desired Outcome: Development that accommodates
population growth while minimizing negative impacts on
natural resources
Consistency Analysis: The comprehensive plan encourages the use of previously developed
sites in order to reduce the ongoing use of undeveloped land for new and expanding businesses.
Allowing business expansion and an increased variety of commercial opportunities on the subject
properties is CONSISTENT with this goal.
Goal XIII: Preserve and
protect water quality and
supply
Desired Outcome: Accommodating anticipated growth in a
manner that is sustainable to New Hanover County’s water
supply and water quality
Consistency Analysis: The addition of stormwater facilities and retention of natural vegetative
buffers are CONSISTENT with this goal.
Goal XVI: Increase public
safety by reducing crime
through the built environment
Desired Outcome: New development patterns that focus on
increased public safety
Z17-10 Staff Summary PB Page 8 of 9
Consistency Analysis: The proposed multi-use path easement along the front of the subject
properties will eventually help to increase the natural surveillance and activity support of the
site—both principles in reducing crime through the built environment. Overall, the proposal is
CONSISTENT with this goal.
Goal XVIII: Increase physical
activity and promote healthy
active lifestyles
Desired Outcome: A built environment that encourages active
lifestyles and increased health through walking and biking.
Consistency Analysis: Two methods for reaching this goal outlined in the comprehensive plan
include the connection of parking lots/developments and provision of sidewalks, multi-purpose
paths, and/or easements for multi-use paths consistent with the Greenway Master Plan. The
proposed easement along the front of the property will assist in meeting this plan goal. Also,
formalizing the access between the front parking lot in front of the 5,560 square foot commercial
structure to the southwest and the parking lot to its rear increases connectivity between the
properties, making the project CONSISTENT with this comprehensive plan goal and also improves
the safety for vehicle movements between the properties.
Goal XXI: Ensure NHC
remains in attainment for air
quality, in support of clean air
and improved health outcomes
in support of continued growth
Desired Outcome: New Hanover County to remain in
attainment for air quality to protect public health and retain
and attract development and industries
Consistency Analysis: An increased mix of uses and inclusion of the multi-use path easement
may help to reduce the number of vehicle miles travelled. Because of this, while the proposed
development does not increase density, it is PARTIALLY CONSISTENT with this comprehensive
plan goal.
Staff Consistency Recommendation
Overall, the proposed rezoning is CONSISTENT with the comprehensive plan. The expansion of
uses, support of existing businesses, and inclusion of multi-modal elements move the subject property
closer to the ultimate vision outlined in the Future Land Use Map and assist in meeting the plan’s
goals for the Urban Mixed Use place type.
Z17-10 Staff Summary PB Page 9 of 9
STAFF RECOMMENDATION
Staff recommends approval of the application with conditions. Staff concludes that the
application is:
1. Consistent with the purposes and intent of the 2016 Comprehensive Plan because the
proposal will support business success and expand commercial services to surrounding
residents.
2. Reasonable and in the public interest because the proposal will allow for the expansion of
businesses that have provided commercial services to the surrounding residents.
Conditions:
1. The building materials retail use (Discount House) shall be limited to the below hours of
operation. No deliveries to the warehouse shall occur outside of the listed hours.
a. Monday-Friday
i. 7:00am to 6:00pm
b. Saturday
i. 9:00am to 3:00pm
c. Sunday
i. Closed
2. A 20-foot wide easement shall be dedicated to the County along Carolina Beach Road for
the purposes of installing a future multi-use path in accordance with the Wilmington/NHC
Comprehensive Greenway Plan.
3. Land uses of the existing and proposed buildings shall be limited to those indicated on the
site plan.