HomeMy WebLinkAboutTDA Executive Board November 22 2019
NEW HANOVER COUNTY TOURISM DEVELOPMENT AUTHORITY
EXECUTIVE COMMITTEE MEETING
Friday, November 22, 2019
PRESENT: Daniel Perkins – Chairman
Kim Hufham – President/CEO
Nicolas Montoya- Past President
Lisa Wurtzbacher – Finance Officer
Jason Bryant- Vice-Chairman
EXCUSED: Angela Rhodes- Secretary
STAFF: Kim Little - Admin. Services Manager/Recording Secretary
Board Chairman Daniel Perkins called the Executive Committee Meeting to order at 12
noon in the offices of the CVB.
ITEM 1: EXCUSED ABSENCES: Angela Rhodes, Secretary
ITEM II: RESEARCH/RFP DISCUSSION- Kim Hufham
Two RFP companies have sent in quotes-Destination Analysts and Gray
Research Solutions.
Asking the Executive Board to score the RFP proposals based on the “Study
Selection Process and Evaluative Criteria” found on page 8 of the RFP for
Visitor Profile and Expenditure Research Study.
Discussion points were:
Intercepts- how many? Locations? Three times of a year visit (Fall,
Spring and Summer) Sample size?
Accessing additional funds, if needed
Looking at the time of year to study, do we include Winter and
pros/cons in excluding Summer
Demographic and geographic challenges to obtain the best results
from the area (Wilmington and the beaches have such same but
different attractions)
Discussion among board members as to the importance of obtaining an
accurate Visitor Profile to truly support the Strategic Plan that the NHC
TDA Board has adopted to effectively spend marketing dollars to attract
visitors to the area.
The funding for both RFP company and Arrivalist is $75,000.
Kim will reach-out to the RFP companies to ask for more details about the
intercepts that each have proposed in their quotes.
ITEM III: PRESIDENT’S COMMENTS- Kim Hufham
SCHOOL CALENDAR UPDATE:
Kim and Connie Nelson from the NHC TDA staff along with Sue and Bill
Rippy attended the 6-hour NHC School Board meeting on November 5, 2019.
Kim spoke to the school board against the moving the start date of school to
early August.
Update on the NHC School Board and change in the start date in
School year. Upcoming NHC School Board meeting December 3, 2019
Connie Nelson attended the NHC School Board Calendar committee
Meeting on November 13, 2019. They will be proposing a more “traditional
School calendar” at the next NHC School Board meeting in December.
They plan to bring another earlier school calendar start for the 2020-2021
school year.
JANUARY GENERAL MANAGER’S ROUNDTABLE- JANUARY 16, 2020
Active Shooter Training session at the Hotel Ballast presented by Lockdown.
The workshop will be open to all the NHC TDA board members and others.
ITEM IV: OLD BUSINESS/NEW BUSINESS- Update on Arrivalist
Arrivalist contract to be signed and their 18-month contract beginning January 2020.
The first 6 months will cost $45,000 and $90,000 for the next 12 months.
Arrivalist will work along with the company that is chosen from the RFP companies.
Arrivalist is already a partner with Simple View.
Lisa Wurtzbacher requested a meeting with Kim to discuss updates personnel handbook
information and questions that NHC Commissioner Patricia Kuesk has about NHC TDA
benefits.
ITEM V: CHAIRMAN’S COMMENTS- Daniel Perkins
There being no further items, adjournment at approximately 1:00 p.m.
Next meeting will be Tuesday, December 10 at noon.
_____________________________ ___________________________
Kim Hufham, President/CEO Daniel Perkins, Secretary